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pribrand Summer 2026

Explore the new collection

OUR STORY

pribrand is a fashion retail company founded in 1996.

We started with VESTIMENTA, a multi-brand chain of clothing stores that quickly became one of the most popular fashion destinations of its time. Over the years, we expanded our business by becoming distributors and retailers for renowned international brands such as BCBGMAXAZRIA, CAROLINA HERRERA, and KAREN MILLEN.
Beyond retail, we are deeply involved in the creative process, serving as head designers for brands such as XINFONI, MISSFIRE, and WANTED RACK, among others.

Garden Party

Romantic florals and effortless silhouettes inspired by nature in full bloom.

Recreate the look

Recreate the look

New Romantics

Ethereal florals and flowing silhouettes reimagined with elevated sophistication.

Business Class

Modern workwear tailored with soft power and refined femininity

Social Hour

Refined glamour designed for unforgettable evenings and elegant gatherings

CHIC VACAY

Effortless luxury designed for sun-drenched escapes and refined getaways.